Letters to the “C-Suite”

Exact Target is a company who markets itself as “On-demand email marketing and one-to-one digital communication platform. ” I’ll add to that by saying that I think of Exact Target as a group of really smart, cutting-edge marketing experts.

They asked a number of people, including me, to contribute to a whitepaper called, “Letters to the C-Suite: Sage Marketing Advice for Uncertain Times.”   Please have a look.

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