Latest Brand Harmony Posts

Customer Service: Human vs. Robot
Two days after her 92nd birthday, an actor arrived on the set of a prime-time television show for which she had been hired to play a part.  At the entrance of the set, she encountered a security...
[VIDEO] A Strong Internal Brand Defined
Your brand with customers can never be more powerful than your brand with employees. Sales and marketing speaker Steve Yastrow motivates the AVI National Sales Meeting audience with his definition of...
Marketing is Mostly Human
The invention of advertising was a boon for sellers, merchants and craftsmen. Ads allowed them to delegate some of the hard work of customer communication to newspapers, signs and, eventually,...

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