Comments for Steve Yastrow

Comment on Don’t Knock Her Story Out Of Her Hands by Handyman Bob

Handyman Bob — Tue, 17 Apr 2012 14:32:10 +0000

Steve, I love reading your work and have shared your message in many meetings. This one has me a bit baffled, however. As a radio professional, I do a lot of commercial work for clients. I recognize that a minute of commercial air time is not enough to “sell” a product or service, so I’ve always thought of it as part of prospecting for new customers (it’s all in the home improvement arena). Is there a way my message can meld with, rather than “knocking her story out of her hands”?

Comment on What businesses can learn from non-profits by Ayni Hailicka

Ayni Hailicka — Mon, 05 Mar 2012 05:23:07 +0000

Hey Steve, what a great article. As a student who’s new to the world of PR, it’s wonderful to read content that gives me a better understanding of PR and its functions. I enjoyed the article so much that I wrote a response to it in my blog: http://bit.ly/AEyBwC.
Keep the great content coming!

Comment on Museum of Badvertising: Volkswagen’s weird coda by JH

JH — Fri, 03 Feb 2012 15:05:25 +0000

What am I missing? Customer demonstrates he’s susceptible to three unethical salesmen, so are we to believe the VW salesman is any better or customer is any smarter (just because he’s asking about safety rather than speed)?

Comment on To Achieve Success You Need To Create Success by Coaching Go

Coaching Go — Thu, 02 Feb 2012 13:23:38 +0000

Thank you ! I am totally sharing this point of view !

Comment on Cannibalize Yourself (Before Someone Else Does) by Free KPI

Free KPI — Thu, 02 Feb 2012 13:21:53 +0000

Excellent, thank you for sharing this insightful idea !

Comment on Museum of Badvertising: Volkswagen’s weird coda by JO

JO — Sun, 29 Jan 2012 23:38:57 +0000

Yeah…I got that too! Crazy….Marketing these days is so twisted and amusing at the same time. Unfortunately, not amusing in a good way, really. You think, oh look, isn’t that great, his priorities have changed and he wants a safe vehicle for his little one…..cue Ted Nuggent’s strangle hold….OR yeah, you know your life as you knew it is over….now buck up and satisfy the wife and kid, you poor bastard!

Comment on Museum of Badvertising: Volkswagen’s weird coda by CL

CL — Sun, 29 Jan 2012 22:35:03 +0000

My kids a big kick out of this commercial…thought we were the only ones to notice…our pardody of it is the man looking at the Volkswagen and asking if it’s safe. Oh, yes, it’s safe but REALLY sloooow!!!! Great, great, the man replies….this is all your fault you little @%@$%!! Then cut to Terrible Ted.

Comment on Cannibalize Yourself (Before Someone Else Does) by mcfpaiwmopl

mcfpaiwmopl — Sat, 28 Jan 2012 15:09:28 +0000

NGOYX0 kddanqfrrilz

Comment on Cannibalize Yourself (Before Someone Else Does) by jfmoky

jfmoky — Thu, 26 Jan 2012 15:49:14 +0000

JjfDwk iagfhxwtcjhj

Comment on Cannibalize Yourself (Before Someone Else Does) by Destrey

Destrey — Thu, 26 Jan 2012 00:40:24 +0000

That insight’s pefcert for what I need. Thanks!