Quiver in Your Boots
When was the last time your company made a daring, bold decision that turned out to be wildly successful? Not that recently? Not ever?
But how likely is it that your company’s boring, middle-of-the-road decisions will ever turn out to be wildly successful? Probably never.
Steve’s newsletter challenges you to “Quiver in Your Boots” from time to time– only risky moves have the chance for great reward!
Read the newsletter: “Quiver in Your Boots”
And here’s a link to Apple’s famous “1984″ ad referenced in the newsletter.

Read
Steve, this one’s a winner.
And I want to check with you about your closing paragraph. You write,
“The impact we make on the world doesn’t come from the thousands of safe decisions we make, but from the few bold ones.”
Are those your words, or Warren Buffett’s? There is genius there.
Playing it safe can have disastrous consequences, many of them unrecognized because it’s so hard to identify what’s missing (i.e., the bold decision).
You and I live in the world of business, working with business leaders and so many of them struggle to create a safe yesterday even as the world continues to create a very different tomorrow. Success will come to those bold enough to create their piece of tomorrow, in contrast to those who are waiting for the waves to wash them to a pleasant shore. That’s true in business, it’s true in politics and it’s true in our everyday lives.
Jack -
Thanks so much for your words. Yes, they were my words, not Warren’s. (But it’s his bank account, not mine!)