http://yastrow.com/2008/fox-business-network-interview.html Author, Speaker, Consultant: Ideas on Creating Profitable Customer Relationships Tue, 06 Jan 2009 20:09:30 +0000 http://wordpress.org/?v=2.7 hourly 1 http://yastrow.com/2008/fox-business-network-interview.html/comment-page-1#comment-25 Steve Yastrow Mon, 11 Feb 2008 10:14:00 +0000 http://yastrow.com/2008/fox-business-network-interview.html#comment-25 Yeah, name mentions don't put money in the cash register. The work you do, Brian, at daxle.net is a much better example of a communication that sticks. You may reach fewer people, but for each individual person who pays attention to an in-depth interview, you can have a much bigger impact than when that one person pays attention to a Super Bowl ad. For 99% of businesses in the world it's not how many people you talk to that counts, but the impact of each individual encounter. Yeah, name mentions don’t put money in the cash register. The work you do, Brian, at daxle.net is a much better example of a communication that sticks. You may reach fewer people, but for each individual person who pays attention to an in-depth interview, you can have a much bigger impact than when that one person pays attention to a Super Bowl ad. For 99% of businesses in the world it’s not how many people you talk to that counts, but the impact of each individual encounter.

]]> http://yastrow.com/2008/fox-business-network-interview.html/comment-page-1#comment-22 Brian Oates Sat, 09 Feb 2008 05:04:05 +0000 http://yastrow.com/2008/fox-business-network-interview.html#comment-22 A little unfair to be on the network airing the superbowl... Saying a product was blogged about doesn't say if it was positive or negative. Gotta love statistics. A little unfair to be on the network airing the superbowl…
Saying a product was blogged about doesn’t say if it was positive or negative. Gotta love statistics.

]]> http://yastrow.com/2008/fox-business-network-interview.html/comment-page-1#comment-21 Michael Martine Sat, 09 Feb 2008 02:49:11 +0000 http://yastrow.com/2008/fox-business-network-interview.html#comment-21 Thanks for reminding me again why I never, ever watch that sorry excuse for a news channel. Although it's too bad that you were offered up as token resistance, it's still fantastic publicity for you. I bet your message got through to some people. Thanks for reminding me again why I never, ever watch that sorry excuse for a news channel. Although it’s too bad that you were offered up as token resistance, it’s still fantastic publicity for you. I bet your message got through to some people.

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