Steve’s Latest Posts

Don’t Be a Know-it-All
You know your stuff. But don't assume your customer wants to know everything. Weave pieces of your story into the conversation with your Read More ›
5 Ways to Win in the Second Half of 2015
Throughout July, and now as August is starting, I've found myself in conversations with many clients about the second half of 2015. "We're down a Read More ›
Customers Care About Themselves More
Here's a shocker- Customers care more about themselves than about you! If you want customers to think you are different, show them you understand Read More ›
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"Ditch the Pitch is a great read-- interesting, fun, and easy to follow. And I’ve already seen the concepts work. Just yesterday, I called a client and had a conversation that was 95% about the client, as the book suggests. At the end of the call, he sent a new matter my way. I ditched the pitch and it resulted in new business."
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